The big picture thinking.
Where ideas turn into creative direction.
Before the visuals come the essentials: who you're speaking to, what you stand for, and how you want to be seen. I help shape a creative direction that aligns with your goals and connects with the right audience — so the design doesn’t just look good, it makes sense.
Big-picture thinking meets bold execution. From one-off ads to multi-channel campaigns — I come up with the creative concept, story, and look.
Need a second eye or a push in the right direction? I jump in where needed to shape ideas, refine visuals, or keep things on brand.
Tone of voice, taglines, or clear messaging to match the design. I write words that work with visuals — and sometimes lead the way.
The design that brings it to life.
The look, the feel, the vibe.
From logos to type to color systems, I design identities that are flexible, memorable, and true to your brand’s personality.
Design for the physical world. Posters, brochures, publications, or whatever you need. I take care of layout, materials, and print-ready delivery.
From product to shelf, I create packaging that catches eyes, tells a story, and fits seamlessly into your brand world.
From big festivals to small weddings, I love designing for parties. Think custom invites, wristbands, menus and merch. It's the little details that make people smile.
Where your brand meets the screen and makes it feel good online.
Good design starts with good flow. I focus on structure, usability, and making sure your site feels effortless to use.
It all begins in Figma. I design custom layouts that match your brand and goals, built to work beautifully across devices.
Once the design is locked, I build it in Webflow. The result is responsive, scalable, and easy for you to update later if needed.
Branded templates and visual content tailored for digital platforms. Easy to reuse, consistent, and always on-brand.
Every project is a little different, but here’s the 7-step process I usually follow.
We start with a quick Zoom call to talk through your project, timeline, and goals — and to see if we’re a good match.
You’ll get a detailed offer based on your needs — sometimes with a few flexible options so you can pick what fits best.
Once we’re set, I’ll send a clear timeline. You’ll always know what’s coming next and when I’ll need input or deliverables from your side.
I’ll define the scope, research your competitors and audience, explore visual directions, and build moodboards. You’ll get 2–3 creative directions to choose from.
Once a direction is chosen, I bring the project to life. You’ll be part of the process through clearly scheduled feedback rounds.
The project wraps only when you’re happy with the result. I’ll deliver everything agreed, polished and ready to go.
I typically invoice at the end of the project — it’s based on trust, and it works. That said, for larger scopes or longer timelines, we can split payments if needed.
Good design isn’t just about taste — it’s about how you think, work, and collaborate. Here’s what drives mine.
I love working with brands that are doing good — for people, communities, or the planet. Design can help amplify change, and I want to be part of that.
I see every project as a partnership. We work together — openly, honestly, and with a shared goal.
When I take on a project, I’m fully committed — to the outcome, the details, and making it the best it can be.
These are questions I most frequently get from clients:
Every project is unique, so I’ll send you a tailored offer based on what you need. Sometimes with a few options to choose from. My starting rate is 75€/h, and we’ll always agree on the scope before we begin.
That’s totally normal. We’ll figure it out together. Whether you need a full rebrand or just a small update, we can start small and scale things up if needed
Yes! I love working as part of a team. I’ve collaborated with developers, marketers, and other creatives throughout my agency experience, so I know how to plug in, communicate clearly, and keep things moving.
A simple one-pager can go live in a week. Bigger sites with more content and functionality usually take between 1 and 3 months. Once I know what you need, I’ll give you a clear timeline.
I don’t count revisions. We keep going until it feels right. I want you to be 100% happy with the result, and the project’s done when you’re confident it’s spot on.
Mostly by email — it keeps things clear and easy to track. Zoom is my go-to for video calls, and in some cases we can use WhatsApp for quicker check-ins if that suits you.
Definitely. I’m based in Helsinki but work remotely with clients from all over. I also travel and often work from wherever I happen to be. Could be Italy, could be New York.
